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Ian Matthews

Ian Matthews

Head of Marketing

Brand, Content & Growth at Cyrex

About Me

👋 I'm Ian Matthews, Head of Marketing at Cyrex - and yes, if you've read anything, watched anything, or clicked on anything Cyrex-related, there's a good chance I made it. From brand strategy and campaign ideation to the actual copy and content you're reading right now, I own the full marketing picture here. With 8+ years across B2B and B2C, my job is to take what Cyrex does best - world-class security testing, load testing, and software development for gaming and enterprise - and make it land with the people who need to hear it.

Bridging the gap between the technical and the human is my speciality. Bold ideas, sharp messaging, and results that actually move the needle. That's my game.

What I Can Help With

Brand Strategy: How Cyrex looks, sounds, and shows up - from the website to the exhibition floor at Gamescom and Web Summit. If it represents the brand, I've had a hand in it.
Content & Copywriting: Campaigns, web copy, social, one-pagers, pitch decks - if it needs words or visuals, I build it. No brief too big, no deadline too terrifying.
Growth & Digital Marketing: SEO, paid campaigns, inbound lead gen, analytics. The stuff that keeps Cyrex visible, relevant, and ahead of the curve.
Partnership & Sales Enablement: The decks and materials that help open doors with the big names. Amazon Games, Tencent, Bethesda, Warner Brothers - I help make those conversations happen.
Collabs & Marketing Requests: Got an idea? A campaign? A "I'm not sure if this is possible but..." moment? I'm your person. Whatever the ask, come to me first.

Battle-Tested By

Trusted by the world's most demanding game studios to protect their players and infrastructure

Netflix
Techland
Epic Games
Take-Two Interactive
Sumo Digital
Bethesda
Amazon Games
Plarium
Warner Bros
Zynga
2K Games
Avalanche Studios
Caged Element
Plarium (Alt)
Grinding Gear Games
Rocksteady Studios
Sharkmob
Jagex
Faraway
Funcom
Inflexion Games
Savvy Games Group
Stunlock Studios
System Era

150+ AAA studios

500M+ players protected

99.9% uptime

Client Testimonials

Real experiences from teams I've helped secure

Ian helped us communicate our security commitment to players in a way that built trust and loyalty.
Mobile Gaming Leader
The security awareness program Ian developed transformed our company culture. Everyone thinks about security now.
Epic Games
Ian's content strategy positioned us as security leaders in our space. The ROI has been incredible.
Indie Studio
Working with Ian elevated our brand and helped us stand out in a crowded market. Exceptional strategist.
Amazon Games
Ian's ability to simplify complex security topics made our investor presentations much more effective.
Web3 Gaming Platform
The thought leadership campaign Ian orchestrated generated significant media coverage and partnership opportunities.
AAA Publisher
Ian helped us communicate our security commitment to players in a way that built trust and loyalty.
Mobile Gaming Leader
The security awareness program Ian developed transformed our company culture. Everyone thinks about security now.
Epic Games
Ian's content strategy positioned us as security leaders in our space. The ROI has been incredible.
Indie Studio
Working with Ian elevated our brand and helped us stand out in a crowded market. Exceptional strategist.
Amazon Games
Ian's ability to simplify complex security topics made our investor presentations much more effective.
Web3 Gaming Platform
The thought leadership campaign Ian orchestrated generated significant media coverage and partnership opportunities.
AAA Publisher
Ian helped us communicate our security commitment to players in a way that built trust and loyalty.
Mobile Gaming Leader
The security awareness program Ian developed transformed our company culture. Everyone thinks about security now.
Epic Games
Ian's content strategy positioned us as security leaders in our space. The ROI has been incredible.
Indie Studio
Working with Ian elevated our brand and helped us stand out in a crowded market. Exceptional strategist.
Amazon Games
Ian's ability to simplify complex security topics made our investor presentations much more effective.
Web3 Gaming Platform
The thought leadership campaign Ian orchestrated generated significant media coverage and partnership opportunities.
AAA Publisher

Ready to Secure Your Project?

Let’s discuss your security needs. Reach out and I’ll share how I can help.